Digital marketing calculators

Conversion Uplift to Revenue.

Estimate incremental revenue from sessions, baseline and new conversion rates, average order value and margin.

Browser-based tool

Use Uplift to revenue

Nothing you enter here is sent to a Website-Me server.

The same period for both rates.
Percentage.
Percentage.
Revenue per conversion.
Percentage.
Ready when you are.Enter values and run the tool to see the result.

01 / use the tool

How to use Uplift to revenue

  1. Enter the values you know in the form.
  2. Run the tool and review the result alongside the notes below.

02 / interpret the output

What the result means

Incremental revenue is sessions × conversion-rate difference × AOV; contribution applies the supplied margin.

Important considerations

  • The model assumes sessions and AOV do not change with the uplift.

Worked example

Use a small, realistic example first so you can see how the output changes when one input changes.

03 / continue working

Move to the next relevant task without losing the context of this page.

04 / relevant support

Need help applying the result?

The tool is a useful starting point. Website-Me can help connect the next step to the wider site, SEO or GEO work.